Okus Chokus Ice Cream is the newest member of Coronado’s line of dairy products; available since last November in grocery stores nationwide.
This product is a sugarcoated cone filled with vanilla ice cream and covered in chocolate. Product presentation comes in a blue wrapping paper capped with a Wizard’s hat; available in 70 grams.
Product launch commercials are currently aired on TV channels 6, 7 and 11, during evening primetime and children morning broadcast. Posters have been designed for grocery stores, and will soon be seen on rear side Metropolitan Bus advertising.